Rio 2016

Senior Front End Developer at @BBCSport posted this tweet on Sunday August 14, 2016. For those still doubting whether mobile is taking over  from the desktop computer, check the stats for Olympic viewing on BBC Sport. Rio 2016 website.

Revealing stats on devices used to view BBC Sport

Ask yourself.  Is my website mobile friendly? If not, it could just be time to consider it.

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Google’s Top 3 Tech Trends

In line with other companies and individuals, Google has published its findings for what is going to be happening in 2015. To make it easier they have published a great infographic as below.

Top 3 Tech Trends for 2015 by Google

top-3-tech-trends-marketers-should-watch-in-2015_infographics

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Net neutrality: Netflix vs Verizon

Net neutrality is?
Net neutrality is the idea that Internet service providers — like Verizon, Comcast and AT&T — should treat all the traffic in their pipes the same way, even if there’s a lot of it.

What is the discussion about
It’s all about who runs the show. What is happening at the moment is that some businesses use the internet facilities more than others. For instance Netflix pushes high volumes of data (also known as movies) down the internet tube to its very willing customer base.

In a smaller way so does Facebook, or your favourite online store such as Amazon to mention but a few of the internet hoggers. So when Netflix is busy i.e. a ton of Netflix users are ready to watch movies, the internet is used more than if a bunch of folk are needing to find a local plumber.

And of course it also means that when Netflix is being used the most, during the evenings, the rest of the folk in the same time zone tend to be affected with slower internet speed. As well as of course how it affects your download speed of your favourite TV series.

It’s really exactly like the traffic on the road. It’s called rush hour. Everybody wanting to get home to families. All at the same time. That means clogged up 10 lane highways. All folk chatting, watching videos, downloading movies, reading news, fiddling on social media are creating a ‘rush hour’ affect on the internet.

So who should pay for putting in another two lanes of highway? In the same way who has to pay for greater capacity during the peak times of internet use?

A solution?
A solution was suggested recently in the USA, but could come to a country near you. The big service providers, the Verizons or AT&Ts of this world, put forward a suggestion that the big users such as Netflix should pay much higher premium prices for the use of the internet service (because they are clogging up the internet). This would of course be passed on to customers. So don’t think it’s only a fight amongst the big boys.

End of a democratic internet
It would spell the end of the democratic web of course where everybody can use the same ‘pipeline’ at a reasonable price regardless of how much of it they use. And of course the benefit at the end of the day is the ordinary user of the internet.

Is that a good idea?

Here is a point of view that is both funny and on point. And definitely makes it easy to understand what the dispute is about. Watch and enjoy.

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Mary Meeker – Internet trends

The State of the Internet according to Mary Meeker
As always, fascinating statistics and information presented by Mary Meeker showing internet trends and what they mean to you and your business. (See report here) Her report of May 27, 2015 is definitely worth a look. She also reflects on the changes that have happened in the past twenty years and their effect on people and enterprises. Four points to note:

The Spread of the Internet
In 1995 global internet penetration was 1%. Twenty years later it’s shot up to 39%. And what we  tend to forget if living in the West is that the spread to Asia and China has been significant. Somehow we get stuck on the idea that only the US and to a lesser degree Europe has access to the internet. Not so. In fact China’s internet users stand at 23% of 2.8 Billion whereas the US only has 19%. And these figures are bound to change quickly. In favour of China.

Mobile Shopping
Mobile Ads and mobile shopping. Advertising is finally shifting to mobile in the form of 5 second ads. And ‘buy buttons’ allowing direct purchases from Google, Facebook and Twitter will surely change the way we shop.

How Businesses are managed now
Computing in the business environment is changing dramatically and quickly. Slack picks up 10 000 active new users every week. Growth figures one can only hallucinate about never mind dream of. But Slack is not the only highly successful enterprise computing solution. There’s Square, Stripe, DocuSign, Checkr, GuideSpace just to mention a few. It’s all about making work easier, collaboration seamless and tools to make running a business so much easier.

On Demand Economy keeps on rolling
Major disruptive businesses. The on-demand economy is here and is affecting our lives. Whether it’s Uber’s better taxi service than the regular offering or AirBnB making life easier for small business owners or individuals to rent out their homes the customer who wants it now is calling the shots.

Mary Meeker is a US Venture Capitalist and former Wall Street Securities analyst. Her main focus of research and analysis has been on the internet and new technologies. She is most famous for her Internet Trends Reports. In fact she published her first one in 1995, twenty years ago.

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